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Kellogg's
& 2018 Winter Olympics

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Campaign Components

PR
Digital
Event
In-Store
TVC
Social

Kellogg's was an Olympic sponsor of the 2018 Winter Olympics. They partnered with 9 Olympic athletes, in different disciplines, "Team Kellogg's". "Start Stories" were created for each athlete, which highlighted their journey to the Olympics. The teaser above showcases a snapshot of the 9 videos we created to celebrate each athlete. We also utilized each athlete for media, social engagement, key milestones leading up to the Olympics, and appearances through the end of the games. Meet Team Kelloggs™ 2018 teaser.

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